Call Centre Outsourcing Has Become Very Popular

| Monday, July 11, 2011
By Tom Doerr


Outsourcing has been a hot topic for debate since the 1990's. Call centre outsourcing has become one of the most outsourced business sectors of many organizations. It is a cost effective area of the business to outsource to other business partners in an effort to improve the business relationship with the customer and their overall business productivity.

It is true that delegating this work to people outside of companies has increased by leaps and bounds in the past ten years. This has caused concern among people and has invited scrutiny. It has reached such huge proportions that some government officials have started looking for a ban on this practice.

Many millions were spent on this practice jobs by different firms in 2005. Since then, the number has been on the increase. That this method is profitable for the companies is evident from the fact that they are more than willing to spend such huge sums for this purpose.

Many European and US companies outsource work to Asian countries where the workforce is more abundant and productive. The added attraction is that this is comparatively cheaper than getting the job done on home soil. By using Asian countries they manage to save a substantial amount in production costs.

This is how these centers work: they answer all incoming calls on behalf of the firm such as customer inquires and complaints or for technical support. They also make all outward calls for the purpose of marketing and sales. Outsourcing is not limited to outgoing and incoming calls now. They have diversified into more complex functions such as market surveys and wireless technologies making use of new technological inventions field.

Companies have been able to overcome many tough situations through this type of job delegation. Moreover, customer satisfaction has improved a lot through call centre outsourcing. This practice is proving to be helpful both for the company as well as the customer.




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